How does Pinterest print?
Attention, then a subscription if they can attach one.
Discovery. IC15+ is paper-heavy. Typical sits with Snap.
The mix
- Ads / attentionThe old internet.70%
- Subscriptions / otherAttach.30%
Industry-shape composite. Not a filing.
Who pays
Advertisers and consumers.
Who builds
Feed, growth, and the ads stack.